5 Supermarket Shopping Secrets, Revealed

By , Toby Amidor, Food Network’s Healthy Eats
With so many choices (and temptations!), shopping at the supermarket can make your head spin. We’ll give you the inside scoop and  get you on your way to becoming a smarter shopper.

Tip #1: Shop the Perimeter
All the fresh foods — fruits, veggies, dairy and meats — are around the perimeter of the store. The milk aisle is typically placed in the far end of the store so you’ll have to walk through aisles of highly packaged processed foods to get there. And the more we see, the more we buy. If you work the outside of the store, you’ll end up filling your cart with healthier (and less-processed) choices. 

Tip #2: Avoid Crowds
I absolutely hate lines — I always end up being stressed about how long I will have to wait on line and don’t fully concentrate on what I’m purchasing. Hitting the market early in the morning or around dinnertime (5 p.m.  to 9 p.m.) or later will give you free reign of the store. This is especially true on Wednesdays, which are usually the least-crowded day of the week.

Tip #3: Look High and Low
Products may look like they’re randomly placed on shelves, but the arrangement is actually very strategic.  Those at eye levels are usually from larger companies that have money to stock their products in the perfect place. Take a minute a look on higher and lower shelves — you’ll find some smaller companies, some of which sell healthier (and less expensive) products.

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